MOTION DESIGN CA:

MR. PUMPCORN

This 10-second animation follows Mr. Pumpcorn on his fitness journey at a tropical beach paradise. I wanted to create something fun and energetic that would make viewers smile, so I developed a playful story about a corn character working out under the intense sun- literally getting so hot that he transforms into popcorn, achieving his ultimate muscle-building goal.

I illustrated all the elements in Adobe Illustrator, including Mr. Pumpcorn,
and the animation itself was brought to life in After Effects.
Each movement, rhythm, sound and colour was carefully timed to build the story and affect the viewers emotions.

The storytelling works on multiple levels- it's a fun workout transformation story while also being a visual metaphor for "getting pumped", fight for your goals and never give up!

CLIENT:
Mr. Pumpcorn

DELIVERIES:
10-second animation

YEAR:
2024


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Photography 4 CA: Arcteryx Advert